Disney Store

Merchandise Financial Planning

The Disney Store is an international chain of specialty stores selling only Disney related items, many of them exclusive, under its own name and Disney Outlet. Disney Store is a business unit of Disney Parks, Experiences and Products while it’s the first “retail-tainment”, or entertainment store.

The numbers

Annual Revenue
Revenue from e-commerce

The results

Disney was seeking to consolidate the Merchandise Financial Planning process into a single system in an effort to integrate their North American and European business units while also supporting their Integrated Retail department (merchandise licensing) under a common MFP process. 

Veltio created one instance of MFP for Disney’s two Regional Business Units, accommodating region-specific components including currency and process variation.

Veltio’s customized implementation supports both pre-season planning and in-season forecasting with key financial indicators including Sales, Margin, Inventory and percent variance measures.

It enables department and franchise level financial quarterly targets to align with annual operating and strategic plans in a single automated roll-up.